Twitch unveiled today the next stage of its plan to invade living rooms everywhere—its very own channel on Roku, one of the hottest set-top streaming devices on the market.
Roku, launched in 2008, has slowly been paving the way in alternative home entertainment, and now features thousands of channels with both free and premium programming, along with playable games. Twitch’s channel will finds itself next to names like Netflix, Hulu Plus, Crunchyroll, and WatchESPN.
Twitch
As for Twitch, which already has equatable apps for mobile phones, most major consoles, and other streaming devices like the Chromecast, a Roku channel simply means one more way for viewers to watch how they want to—along with that many more living rooms that can now watch Twitch’s plethora of streamers.
Twitch
For Twitch fans who happen to own Roku boxes, the channel is a welcome addition after seeing Twitch spread to so many other platforms. There’s already a Major League Gaming app for Roku. But until today, the only way to access Twitch was via a buggy, unofficial app that could only be added through Roku’s “private channel” option.
“It’s now more important than ever for Twitch to be available everywhere gamers are,” Brooke Van Dusen, Twitch’s director of business development, said in a press release. “The Twitch community has been asking for a Roku channel for a long time, and we’re finally able to deliver.”
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Published: May 14, 2015 06:00 am