Overwatch-inspired cereal Lúcio-Oh’s is ready for sampling at the Kellogg’s NYC store right now, despite the full release being scheduled for December. Overwatch concept artist Anh Dang tweeted from the store on Nov. 26, showing the green and yellow cereal in Kellogg’s wall-dispenser.
The Kellogg’s NYC venue is essentially a cereal bar for patrons to create their own extravagant breakfast creations. And now, just before Lúcio-Oh’s launch, cereal lovers can try out the new Overwatch offering—and a bunch of other cereal offerings, too. Or, you can mix all Kellogg’s loop cereals together for the ultimate bowl of O’s.
The cereal, a collaboration between Kellogg and Blizzard, was officially revealed in November at BlizzCon 2018 after being leaked weeks earlier. Pricing isn’t immediately available, but it’ll probably be priced very similarly to any normal box of Kellogg’s cereal. Buying the box gets Overwatch players a “free loot box boost,” which ups the number of loot boxes earned for a few levels. To get it, a box must be purchased between Dec. 3, 2018 and Dec. 31, 2019 then the receipt uploaded to the Kellogg’s website. The loot box boost will take a few days before it’s added to your Overwatch account. The last day to submit a receipt is Jan. 30, 2020.
Overwatch fans certainly are excited to get their hands on the cereal. Lúcio-Oh’s have been a hot topic in the Overwatch community—a bunch of players even created a petition to get a real-life version of the cereal, which was once just a spray in-game. The cereal itself has a similar design to Apple Jacks, but with a vanilla flavor.