Spain’s top soccer league, La Liga, is partnering with a big-name sponsor for its first official FIFA esports project: the McDonald’s Virtual LaLiga.
La Liga will work in association with the Liga de Videojuegos Profesional (LVP) and will use the LVP gaming platform on ArenaGG to host the event. The LVP is one of the main leaders in Spanish esports, and hosts events for multiple esports titles including League of Legends and Call of Duty.
While this is the league’s first project in esports, many La Liga teams take part in Spain’s Virtul Futbol Organization (VFO) FIFA league.
The first stage will kick off on March 19, which will be open to everyone in Spain over the age of 16. Only the top 16 players on Xbox One and 15 players from PlayStation 4, will make it to the live matches.
McDonald’s itself will organize an exclusive tournament in which the highest-placed participant will obtain the last place at the tournament for the PlayStation 4 segment of the event. The event, its date, and the location are currently unknown.
Online qualifiers will kick off on March 19, with the top 16 players on Xbox and top 15 PS4 players advancing to the live stage. McDonald’s will host a separate dedicated qualifier for the final PS4 spot. The second stage of the tournament is scheduled to begin on April 16, with matches played at the LVP venue in Barcelona.
The winner of both the PlayStation 4 and Xbox One event will claim a spot in the EA Sports FIFA 18 Global Series playoffs, a step on the road to the FIFA eWorld Cup at the end of the year.