German telecommunications company Deutsche Telekom acquired a holding stake in SK Gaming to become one of its latest shareholders, the organization announced today.
“Our acquisition underlines the importance and value that Deutsche Telekom places on esports and gaming,” said Hiro Kishi, head of sports sponsorship at Telekom Deutschland. “Our networks, products, and services provide the best possible environment for the esports and gaming community. SK Gaming is the perfect partner with whom we can cooperate to shape the market into the future.”
Deutsche Telekom will join SK’s ownership group alongside other shareholders like automobile company Daimler AG and soccer club FC Koln.
Telekom has sponsored SK before, though. The mobile provider’s logo has been featured on many SK jerseys since June 2018, but this marks the first time that the two companies have entered an official partnership instead of a sponsorship.
This announcement came a day after SK locked in its League of Legends roster for the 2020 LEC season. The team added jungler Kim “Trick” Gang-yun and support Dino “Limit” Tot, the only two changes compared to the team’s previous lineup.
SK and Telekom will likely look to work together to improve the organization moving forward and build upon the team’s first year in the LEC, as well as many other games and titles that the org competes in.