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Immortals announces partnership with Otter Pops

Esports and ice pops—a natural partnership.

Immortals and Overwatch League team Los Angeles Valiant are partnering with Otter Pops.

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Yes, Immortals has a sponsorship deal with the frozen ice pops from your childhood. Details of the partnership are unclear at this time, though the brands will support each other with social media interaction and Otter Pops available at the Immortals campus, according to The Esports Observer.

Both Otter Pops and Immortals announced the deal on Twitter yesterday.

Related: Immortals and Mountain Dew will create an unscripted esports with Lionsgate

Immortals have a large list of sponsorship deals on the table. Most recently, the esports organization announced a sponsorship from gaming peripheral brand Razer. The partnership includes gear for the Immortals’ Overwatch League team, as well as other squads. In April, Immortals announced two major non-endemic partnerships, one with Mountain Dew and another with K-Swiss. The organization’s list of non-endemic sponsorships is now one of the most varied in esports.

The Mountain Dew sponsorship is aimed at creating new video content with Lionsgate. With K-Swiss, the Immortals brand will release two esports-influenced shoes. The design process will be documented and broadcast on the K-Swiss and Immortals social media channels.

The Los Angeles Valiant currently sit in third place in the Overwatch League’s overall standings. The team’s next match is scheduled for May 25 at 6pm CT against Boston Uprising.


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Author
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Nicole Carpenter
Nicole Carpenter is a reporter for Dot Esports. She lives in Massachusetts with her cat, Puppy, and dog, Major. She's a Zenyatta main who'd rather be playing D.Va.